CRYSTL Created co.

CRYSTL CREATED CO.

MORE THAN JUST Handmade crystal things.

In the height of the pandemic in 2020, when I was still in high school, I was crafting like crazy to cure my boredom and, ultimately, I accidentally made a small business. What started as just selling my goods to friends and family for cheap, only to pay myself back for supplies, turned into a full blown small business thanks to the power of social media advertising. I capitalized on the social media growth I had quickly gained to promote my products and turned my hobby into profit. After just a few months, I had too many inquiries to keep up with on Instagram alone and needed to create a website to handle the checkout process, so I signed up for Etsy. Now, I have made thousands of sales in over 35 states & 5 countries between e-commerce sales, pop-up events, and 13 retail spaces. The opportunity to be the CEO of my own business has taught me years of advertising experience that I could never learn in a course alone. My business success has proven the strength in my skills of advertising in real time and I hope to continue CRYSTL Created Co. on a smaller scale as a hobby after college. CRYSTL Created Co. is a true testament of my ability to combine strategic thinking and out-of-the-box creativity.